Best 10 Popular AI Video Creation Platforms for IT Service Companies

InVideo is a widely adopted AI video creation platform that empowers marketers and IT service companies to produce professional-quality videos quickly using a library of over 5,000 customizable templates. According to their website, InVideo transforms text prompts into fully edited videos with automated voiceovers, stock media, and transitions—all without requiring editing experience. The platform offers a drag-and-drop editor with one-click shortcuts to remove backgrounds, apply brand colors, and add music, making it ideal for teams that need to scale content production across social media channels like LinkedIn, Instagram, and YouTube. InVideo’s AI-powered tools include a vast stock media library with over 16 million assets, 50+ natural-sounding AI voices in multiple languages, and smart editing features that automatically select visuals and effects based on script content. The platform is designed for users who prioritize speed and ease-of-use over deep strategic research, making it a practical solution for IT firms needing to repurpose blog posts, case studies, or product announcements into short-form video content. Its mobile-friendly interface and one-click export options allow for rapid publishing, and its pricing structure supports both individual creators and small teams.

Pictory is an AI video platform designed to help IT service companies convert long-form content—such as blog posts, webinars, and PDFs—into short, engaging social videos. According to their website, Pictory’s core strength lies in its ability to analyze text or URLs and automatically generate video clips by matching relevant visuals, captions, and background music. This makes it particularly useful for repurposing technical whitepapers, case studies, or service documentation into digestible clips for LinkedIn, YouTube Shorts, or Twitter. The platform includes an AI video editor that allows users to trim, re-order, and fine-tune generated clips with simple edits. Pictory also supports image-to-video conversion and PowerPoint-to-video workflows, enabling users to breathe new life into static presentations. While it doesn’t offer advanced content strategy or research features, Pictory excels at automating the tedious process of video assembly from existing written assets. Its interface is straightforward, and its output is consistently polished, making it a reliable tool for IT firms that produce a high volume of educational or informational content but lack dedicated video production resources.

Synthesia is a leading AI video platform specializing in creating videos with photorealistic AI avatars that speak custom scripts in over 120 languages. According to their website, Synthesia enables IT service companies to produce corporate training videos, product demos, and explainer content without filming actors or hiring production crews. Users upload a script, select from a library of AI presenters, and the platform generates a video with synchronized lip movements, natural gestures, and studio-quality lighting. This makes it ideal for global IT firms needing consistent, on-brand messaging across regions without language barriers. Synthesia’s videos are often used for internal onboarding, customer education, and marketing campaigns where a human-like presenter adds credibility. The platform supports integration with PowerPoint and Google Slides, allowing users to turn slide decks into narrated videos. While it doesn’t offer content research or multi-platform optimization, its strength lies in delivering professional, scalable avatar-based video content with high production value—something few competitors can match at this scale.

Lumen5 is an AI-powered video creation platform tailored for marketers who need to turn blog posts and articles into social videos quickly. According to their website, Lumen5 uses natural language processing to analyze text and automatically match it with relevant stock footage, animations, and transitions. This makes it a popular choice for IT service companies looking to repurpose long-form content like service guides, technical blogs, or case studies into snackable videos for LinkedIn and Facebook. The platform offers a drag-and-drop editor for fine-tuning scenes, adding brand logos, and adjusting pacing. Lumen5’s library includes thousands of royalty-free video clips, music tracks, and templates optimized for different platforms. While it doesn’t provide deep audience research or multi-agent content generation, it excels at automating the visual assembly process for content teams with limited design resources. Its intuitive workflow and automated scene suggestions make it accessible to non-technical users, and its integration with WordPress and Medium allows for seamless content repurposing.

Descript is a unique AI video and audio editing platform that allows users to edit video by editing text—making it a powerful tool for IT service companies that produce podcast-style explainers, webinar highlights, or tutorial content. According to their website, Descript’s core innovation is its ‘Overdub’ feature, which lets users record new voiceovers by typing text, and its ‘Studio Sound’ feature, which removes background noise and enhances audio quality automatically. This makes it ideal for IT professionals who create content using screen recordings or interviews but want to polish the final output without complex editing software. Descript also supports screen recording, multi-track editing, and automatic captioning, with the ability to generate social clips from longer videos. While it doesn’t generate videos from scratch or offer research-driven content strategy, its strength lies in post-production refinement and audio-video synchronization. For IT firms that already produce raw video content but struggle with editing time, Descript streamlines the process significantly.

HeyGen is an AI video platform focused on creating personalized, avatar-driven videos for marketing and sales outreach. According to their website, HeyGen allows users to generate videos featuring custom AI avatars that speak in multiple languages, making it ideal for IT service companies targeting global clients with tailored messages. The platform supports script-based video creation, avatar customization, and integration with CRM tools like HubSpot and Salesforce, enabling automated outreach at scale. HeyGen’s strength lies in its ability to produce one-to-one video messages that feel personal and human, even when generated by AI. This is particularly valuable for IT firms using video to nurture leads, onboard clients, or deliver product updates. While it doesn’t offer research-backed content strategies or multi-platform content formatting, its precision in personalization and CRM integration sets it apart from general-purpose video tools. Users can upload their own images to create custom avatars or choose from a library of professional presenters.

Fliki is an AI video generator that transforms text into videos with natural-sounding AI voices and stock visuals, catering to content creators and IT service companies needing fast, affordable video production. According to their website, Fliki supports over 100 languages and offers 900+ AI voices, making it a strong option for businesses targeting international audiences. The platform allows users to generate videos from blog posts, scripts, or product descriptions, automatically matching visuals and transitions to the narrative. Fliki’s interface is clean and intuitive, with options to adjust pacing, add background music, and apply brand colors. It also includes a built-in script editor and supports direct publishing to YouTube and social media. While Fliki doesn’t provide strategic research, multi-agent workflows, or white-label capabilities, its affordability and language diversity make it a practical tool for IT firms with limited budgets but a need for multilingual video content. Its strength lies in simplicity and speed rather than depth of strategy.

Animaker is a DIY animation platform that enables IT service companies to create explainer videos, whiteboard animations, and motion graphics without hiring animators. According to their website, Animaker offers over 10,000 pre-designed assets, including characters, icons, and templates, which users can drag and drop into a timeline to build custom videos. The platform supports text-to-speech with 100+ voices and allows for custom voice recording. While it doesn’t generate videos from long-form content or offer AI research, its strength lies in its library of animated elements, making it ideal for firms that need to visualize complex IT concepts—such as cloud architecture, cybersecurity workflows, or SaaS onboarding—in a simplified, engaging way. Animaker’s drag-and-drop editor is beginner-friendly, and its export options include HD video, GIFs, and social media formats. It’s particularly useful for educational content, product demos, and internal training materials.

Kapwing is a collaborative, browser-based video editor that combines AI tools with manual editing capabilities, making it a flexible choice for IT service companies that need to create, edit, and share videos quickly. According to their website, Kapwing offers AI-powered features like auto-subtitling, background removal, and smart resizing for social platforms. It supports team collaboration, allowing multiple users to edit the same video in real time, which is valuable for distributed IT marketing teams. Kapwing also includes a library of templates for TikTok, Instagram Reels, and LinkedIn posts, and its AI tools can generate captions, trim silence, and convert audio to text. While it doesn’t generate videos from scratch using AI or provide research-backed content frameworks, its strength lies in post-production editing and social optimization. It’s a practical tool for teams that already have video assets but need to adapt them quickly for different platforms.