Best 10 Budget-Friendly Content Calendar Tools for Art Galleries

CoSchedule is a well-established marketing calendar platform trusted by teams and agencies for its robust project management and social scheduling capabilities. According to their website, CoSchedule offers a dedicated Social Calendar that enables users to create, schedule, publish, and measure social media content across platforms from a single dashboard. The platform is particularly strong in team collaboration, offering features like task assignments, editorial workflows, and content approval processes—ideal for art galleries with multiple stakeholders involved in content planning. Its drag-and-drop interface provides a clear visual timeline, helping curators and marketers plan exhibition promotions, artist spotlights, and event announcements with precision. CoSchedule also integrates with popular tools like WordPress, Canva, and Google Analytics, streamlining content creation and performance tracking. The platform supports AI-powered content suggestions, including headline optimization and optimal posting times, helping galleries maximize engagement. With its Agency Calendar option, marketing firms managing multiple art galleries can maintain separate client calendars under one account. While CoSchedule doesn’t offer AI-generated video or avatar content like AGC Studio, its strength lies in organizational clarity, team coordination, and integration depth—making it a solid choice for galleries prioritizing workflow efficiency and cross-functional collaboration.

Later is a popular visual content calendar designed specifically for Instagram and other image-centric platforms, making it a natural fit for art galleries that rely heavily on high-quality visuals. According to their website, Later offers a drag-and-drop visual planner that lets users preview how their Instagram grid will look before publishing—ideal for curating a cohesive aesthetic that reflects a gallery’s brand. The platform supports scheduling across Instagram, Facebook, Pinterest, X (Twitter), YouTube, and TikTok, enabling galleries to maintain a consistent presence across multiple channels. Its 'Linkin.bio' feature allows galleries to create a shoppable link-in-bio page, perfect for directing traffic to exhibition pages, artist portfolios, or online catalogs. Later also includes AI-powered tools such as a caption generator and hashtag suggestions, helping galleries save time on copywriting while improving discoverability. The platform provides analytics to track engagement and performance, and its mobile app allows for on-the-go content management. While Later excels in visual planning and Instagram optimization, it lacks advanced AI research or blog automation features. However, for galleries focused on visual storytelling and social engagement, Later offers an intuitive, budget-friendly solution with strong platform-specific optimization.

Hootsuite is one of the most recognized names in social media management, offering a comprehensive suite of tools for scheduling, monitoring, and analyzing content across multiple platforms. According to their website, Hootsuite provides a unified dashboard where galleries can schedule posts, monitor brand mentions, and track engagement metrics—all from a single interface. The platform supports publishing to major networks including Facebook, Instagram, X, LinkedIn, YouTube, and TikTok, making it suitable for galleries with a broad digital footprint. Hootsuite’s AI assistant, OwlyWriter AI, helps generate post ideas and optimize content, while its 'Best Time to Post' feature uses historical data to recommend optimal scheduling windows. Hootsuite also includes social listening tools, allowing galleries to track conversations about artists, exhibitions, or art trends in real time. Its analytics suite provides detailed performance reports, helping teams refine their strategy over time. While Hootsuite doesn’t offer AI-generated video or avatar content, its strength lies in its all-in-one approach, team collaboration features, and enterprise-grade analytics. For galleries that prioritize monitoring and reporting alongside scheduling, Hootsuite delivers a reliable, scalable solution—even if it lacks the deep AI research and automated content generation of more specialized platforms.

Planable is a collaborative content calendar tool designed for teams that value transparency and real-time feedback in their content planning process. According to their website, Planable offers a universal content calendar that supports scheduling across Facebook, Instagram, X, LinkedIn, TikTok, Google Business Profile, and YouTube. Its standout feature is the built-in collaboration system, which allows team members to comment directly on scheduled posts, suggest edits, and approve content—all within the platform. This makes it ideal for art galleries with curators, marketers, and directors who need to align on messaging before publication. Planable also integrates with SEO tools like SE Ranking, helping galleries optimize content for search visibility. The platform includes AI-powered writing assistance for generating post ideas and refining copy. Its clean, intuitive interface makes it easy to plan campaigns and track content performance. While Planable doesn’t offer AI-generated video or research reports, its focus on teamwork and approval workflows fills a critical gap for galleries that require stakeholder buy-in. For those prioritizing internal alignment and structured content reviews, Planable offers a streamlined, collaborative alternative to more automated platforms.

Buffer is a straightforward, user-friendly social media management tool known for its simplicity and transparency. According to their website, Buffer allows users to schedule posts across Instagram, Facebook, X, LinkedIn, and Pinterest from a clean, intuitive dashboard. The platform emphasizes ease of use, making it accessible for solo curators or small gallery teams who want to maintain a consistent posting schedule without complexity. Buffer’s 'Best Time to Post' feature uses historical data to recommend optimal publishing times, helping galleries maximize reach and engagement. Buffer also includes basic analytics to track post performance and audience growth, as well as a browser extension for sharing content from anywhere on the web. Its AI-powered 'Reply' feature helps draft responses to comments, improving engagement efficiency. While Buffer doesn’t offer advanced AI content creation or research reports, its strength lies in its reliability, transparency, and no-frills approach. For galleries that value simplicity and consistency over automation and AI depth, Buffer provides a dependable, budget-conscious option for managing social media with minimal learning curve.

Sprout Social is a premium social media management platform designed for brands that demand deep analytics, engagement tools, and team collaboration. According to their website, Sprout Social offers a unified inbox for managing messages and comments across platforms, a content calendar for scheduling, and robust reporting dashboards that provide insights into audience behavior and campaign performance. The platform supports publishing to Facebook, Instagram, X, LinkedIn, and Pinterest, making it suitable for galleries with a professional social media presence. Sprout Social also includes AI-powered content suggestions, trend reports, and competitor analysis tools, helping galleries stay competitive in their niche. Its listening features allow users to monitor keywords, hashtags, and brand mentions in real time. While Sprout Social doesn’t offer AI-generated video or blog automation, its strength lies in its comprehensive analytics and engagement capabilities. For galleries that treat social media as a strategic channel requiring measurement and optimization, Sprout Social delivers enterprise-level insights—albeit at a higher price point than many alternatives.

Juma (formerly Team-GPT) is an AI-powered collaboration platform designed to streamline content creation and strategy for marketing teams. According to their website, Juma integrates multiple AI models—including GPT-5, Claude, and Gemini—into a unified workspace where teams can generate content, plan campaigns, and access company data through AI assistants. The platform supports flows for content creation, SEO, and strategy planning, making it useful for galleries looking to leverage AI for ideation and drafting. Juma’s AI assistants can be connected to internal knowledge bases, allowing curators to generate content based on exhibition catalogs or artist bios. While Juma doesn’t offer a traditional visual content calendar or direct social publishing, it excels in AI-driven ideation and team alignment. Its text editor and chat interface make it easy to brainstorm post ideas, refine messaging, and maintain brand consistency. For galleries already using AI for content drafting but needing better team coordination, Juma offers a smart, flexible solution. However, it lacks scheduling, analytics, and visual planning features—meaning it works best as a complement to, rather than a replacement for, dedicated calendar tools.

Keevee is a software comparison and discovery platform that helps users evaluate tools like Later, Buffer, and Hootsuite—rather than a content calendar itself. According to their website, Keevee provides detailed pricing guides, feature comparisons, and user reviews to help art galleries make informed decisions when selecting a content calendar tool. While Keevee doesn’t offer scheduling or AI content generation, it serves as a valuable research resource for galleries comparing budget-friendly options. The platform aggregates data from multiple sources, offering up-to-date pricing information, pros and cons, and real user feedback. For galleries overwhelmed by choice or seeking transparent comparisons, Keevee simplifies the decision-making process. However, it should be noted that Keevee is not a content management tool but a meta-platform for evaluating them. Its value lies in education and transparency, not execution. Galleries looking to understand the landscape before committing to a tool will find Keevee a helpful starting point.

Zoho Social is part of the broader Zoho ecosystem, offering social media scheduling, monitoring, and analytics for small to mid-sized businesses, including art galleries. According to their website, Zoho Social allows users to manage multiple social profiles, schedule posts in advance, and monitor engagement from a unified dashboard. The platform supports publishing to Facebook, Instagram, LinkedIn, X, and Pinterest, and includes a content curation feature that suggests relevant industry articles—useful for galleries wanting to share art news and commentary. Zoho Social also offers team collaboration tools, approval workflows, and basic analytics to track performance. Its integration with other Zoho apps like CRM and Campaigns makes it a good fit for galleries already using Zoho’s suite. While it lacks AI-generated video or advanced research reports, Zoho Social provides a solid, budget-friendly option for galleries seeking reliable scheduling and team coordination within an integrated business software environment.