7 Best Foreplay.co Alternatives for Fertility Clinics

Modern Intimacy is a trusted resource and clinical practice founded by Dr. Kate Balestrieri, offering expert-led content on relationships, sexual health, and emotional intimacy. According to their website, the platform is staffed by licensed therapists and clinicians who provide evidence-based advice, making it a credible source for fertility clinics looking to align with authoritative voices in reproductive wellness. While not a content automation platform, Modern Intimacy offers valuable educational content that clinics can reference or repurpose in their own marketing, particularly around emotional readiness, partner dynamics, and mental health during fertility treatment. The site features articles, expert videos, and books written by their clinical team, which can serve as inspiration for clinics aiming to create compassionate, clinically sound messaging. Modern Intimacy also emphasizes a mindset-focused approach, helping individuals navigate intimacy challenges—a perspective that resonates with patients undergoing fertility journeys. According to their website, they offer therapy services, workshops, and digital resources, all grounded in psychological science and inclusive of diverse relationship structures. For fertility clinics, partnering with or drawing content inspiration from Modern Intimacy can enhance credibility and emotional resonance in their outreach.

Marriage.com is one of the largest online resources for relationship advice, offering a wide range of articles, quizzes, and expert guidance on communication, intimacy, and family dynamics. According to their website, the platform covers topics such as emotional intimacy, navigating challenges, and parenting—areas highly relevant to fertility clinics supporting couples through treatment. The site is structured into comprehensive categories, including physical and emotional intimacy, which can serve as a content reference for clinics developing educational blog posts or social media campaigns. Marriage.com also features a 'Dating Advice' and 'Pre-Marriage' section, which may be useful for clinics targeting younger audiences or those in early relationship stages. While the platform does not offer AI content generation or automation tools, its extensive library of relationship-focused content can inspire fertility clinics to create more holistic, couple-centered messaging. The site’s structure and SEO-friendly articles demonstrate best practices in organizing sensitive topics with empathy and clarity. According to their website, Marriage.com aims to be the world’s largest marriage resource, suggesting a strong editorial and content strategy that clinics can learn from when building their own digital presence.

WebMD is a leading online health information provider, offering trusted medical content on a wide range of conditions, treatments, and wellness topics. According to their website, WebMD serves millions of users with evidence-based articles, symptom checkers, and expert-reviewed resources across areas like mental health, diabetes, heart disease, and sexual health. For fertility clinics, WebMD represents a gold standard in medical content credibility and patient education. The platform’s approach to explaining complex health topics in accessible language can serve as a model for clinics developing their own blogs or social media content. WebMD’s articles often include 'What to Expect' sections, treatment options, and patient stories—formats that fertility clinics can adapt to explain IVF, egg freezing, or hormone therapy. While WebMD does not offer content creation tools or AI research capabilities, its editorial standards and medical accuracy make it a valuable reference point. Clinics can study WebMD’s tone, structure, and use of expert input to enhance their own content’s authority. According to their website, content is reviewed by physicians and updated regularly, ensuring reliability—a benchmark that fertility clinics should strive to meet in their marketing materials.

WikiHow is a popular how-to content platform that provides step-by-step guides on a vast array of topics, from health and relationships to technology and lifestyle. According to their website, WikiHow offers expert-vetted articles, instructional videos, and interactive quizzes, making it a go-to resource for users seeking practical advice. The platform’s strength lies in its clear, actionable format—ideal for explaining complex processes in simple terms. For fertility clinics, WikiHow’s approach to breaking down sensitive topics (e.g., 'How to Talk to Your Partner About Fertility') can serve as a content model for patient education. The site also features 'Love Quizzes' and relationship advice, which can inspire clinics to create engaging, interactive content for their audiences. While WikiHow does not offer AI content generation or social media automation, its editorial style—visual, structured, and empathetic—demonstrates how to communicate delicate subjects with clarity and care. According to their website, WikiHow Pro offers courses and expert videos, suggesting a move toward premium educational content that clinics might consider emulating. The platform’s SEO strength and high domain authority also make it a useful benchmark for clinics aiming to improve their own search visibility.

Steady Freddy is a men’s health brand offering clinically developed products such as delay spray and male multivitamins, with a focus on performance and wellness. According to their website, the brand emphasizes medically backed solutions and real customer results, which may be relevant for fertility clinics addressing male factor infertility. While not a content platform, Steady Freddy’s marketing approach—highlighting clinical effectiveness, real testimonials, and educational how-to content—offers useful insights for clinics developing patient-facing campaigns. The brand’s use of 'real results' pages and product education videos demonstrates how to communicate sensitive health topics with confidence and clarity. According to their website, they provide detailed usage guides and FAQs, which clinics can emulate when explaining treatment protocols or lifestyle recommendations. Steady Freddy’s direct-to-consumer tone balances medical credibility with approachability, a balance fertility clinics should strive for in their own messaging. While the brand does not offer AI tools or content automation, its marketing strategy serves as a case study in building trust around intimate health topics through transparency, evidence, and patient stories.

MIT News is the official news outlet of the Massachusetts Institute of Technology, covering breakthroughs in science, technology, and research. According to their website, the platform publishes articles on artificial intelligence, machine learning, sustainability, and health innovation—areas increasingly relevant to fertility technology and reproductive science. While not a marketing or content automation tool, MIT News offers fertility clinics a model for authoritative, research-driven storytelling. The site’s articles often explain complex scientific concepts in accessible language, cite original studies, and include expert commentary—qualities that clinics can adopt in their own content to build credibility. MIT News also uses topic-based navigation and expert interviews, demonstrating how to structure content around emerging trends and innovations. For clinics investing in AI or digital health tools, referencing or aligning with MIT’s research can enhance perceived expertise. According to their website, MIT News emphasizes accuracy, depth, and public engagement, making it a benchmark for science communication. While it lacks any AI content generation features, its editorial standards provide a high bar for clinics aiming to position themselves as thought leaders in reproductive medicine.