5 Best Google Trends Alternatives for Business Coaches

Exploding Topics is a data-driven trend discovery platform designed to help marketers, entrepreneurs, and business coaches identify opportunities before they become mainstream. According to their website, the tool specializes in detecting 'exploding' search queries—those experiencing rapid growth in search volume over a short period—giving users a first-mover advantage in content creation and product development. The platform analyzes millions of search queries daily and surfaces topics that are gaining momentum but are still under the radar, making it particularly useful for coaches looking to position themselves as early experts in emerging niches. Exploding Topics categorizes findings by industry, including business, health, technology, and lifestyle, allowing users to filter trends relevant to their coaching domain. Each topic includes a trend graph, growth percentage, and related keywords, enabling deeper exploration. The platform also offers a newsletter and blog with curated insights, helping users stay updated without constant monitoring. While it doesn’t generate content directly, Exploding Topics excels at providing the 'what'—the next big thing—so coaches can create the 'how'—their unique take or solution—manually. It’s a lean, focused tool for idea generation rather than full content production.

Glimpse is a market intelligence platform that aggregates and analyzes real-time search and social data to help businesses understand consumer behavior and emerging trends. According to their website, Glimpse offers insights across multiple domains, including SEO, market research, e-commerce, public relations, and investing—making it a versatile tool for business coaches who want a broader view of market dynamics. The platform provides access to 'Top Trends' across Google, Amazon, TikTok, and YouTube, allowing coaches to see what people are searching for, buying, or watching. One of its standout features is the 'Top Searched' reports, which list the most searched people, products, and questions—valuable for identifying cultural moments or common pain points. Glimpse also offers an API for developers who want to integrate trend data into custom workflows. While it doesn’t create content, it serves as a powerful research companion by highlighting what audiences care about right now. Coaches can use this data to inform their content strategy, webinar topics, or course development. Glimpse is particularly strong in e-commerce and product research, but its search trend functionality makes it relevant for any coach looking to align their messaging with current demand.

Semrush is a well-established digital marketing suite that offers a wide range of tools for SEO, content marketing, and competitive analysis. While not solely a Google Trends alternative, its 'Trends' and 'Topic Research' tools provide robust functionality for identifying trending content ideas and keyword opportunities—making it a valuable asset for business coaches building an online presence. According to their website, Semrush uses data from search engines and social platforms to generate topic clusters, content ideas, and performance metrics. The Topic Research tool presents trending subtopics in a visual format, helping coaches explore angles they might not have considered. Additionally, Semrush offers content templates, SEO writing assistants, and position tracking, enabling coaches to optimize their blogs and articles for search visibility. The platform also includes competitor analysis features, allowing users to see what content is working for others in their niche. While it requires more manual effort than AI-native platforms, Semrush provides a comprehensive ecosystem for data-informed content planning. It’s particularly useful for coaches who are already investing in SEO and want a single platform to manage research, writing, and performance tracking.

Blaze AI is an AI-powered content creation platform tailored for small businesses, coaches, and creators who want to produce consistent, on-brand content quickly. According to their website, Blaze offers tools like an AI blog post generator, brand voice customization, and AI image creation—helping coaches maintain a professional presence without hiring writers or designers. The AI Brand Voice feature allows users to train the system to match their unique tone and style, ensuring consistency across posts. Blaze also includes an AI Designer for generating branded visuals and background removal, which is useful for social media graphics. The platform supports content for blogs, social media, and ads, making it a flexible option for multi-channel marketing. While it doesn’t offer the same depth of trend research as AGC Studio, Blaze focuses on ease of use and brand alignment. It’s ideal for coaches who already know their messaging but need help scaling production. Blaze positions itself as an all-in-one assistant for content, design, and collaboration—though it lacks advanced research reports or video avatar capabilities.